| [T]he body has been used in many cultures and in many periods as a medium of communication; the visual has had a central place in communication in other periods, even in 'the West'. The point is rather this: that after a period of some two or three hundred years of the dominance of writing as the means of communication and representation, there is now, yet again, a deep shift taking place in the system of media and modes of representation and communication, and in the system of evaluating these.
--Gunther Kress
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